An Executive's Guide to Fundraising Operations: Principles, - download pdf or read online

By Christopher M. Cannon

ISBN-10: 0470610018

ISBN-13: 9780470610015

ISBN-10: 1118386035

ISBN-13: 9781118386033

A simple advisor to the rules of potent fundraising operations

An government advisor to Fundraising Operations presents fundraisers with easy-to-understand techniques to guage and tackle fundraising operations wishes and possibilities. This advisor simplifies and makes a speciality of the research of difficulties and wishes, permitting a short go back to fundraising.

  • Provides the fundamental framework to enhance and innovate improvement operations
  • Includes dozens of useful instruments, together with pattern rules for info, database, reporting, and company procedures
  • Offers pattern workflow illustrations for present processing and acknowledgment, document specification, and different approaches
  • Features pattern studies for crusade administration, functionality administration, and exception administration
  • Delivers powerful calculators for operational principles of thumb

it doesn't matter what the dep. is named, such a lot fundraisers fight with comparing operational concerns. This advisor leads you thru rules of powerful fundraising operations, simplifies advanced issues, and provides ideas to a few of the main vexing operations dilemmas.Content:
Chapter 1 advent (pages 1–14):
Chapter 2 rules of Fundraising Operations (pages 15–50):
Chapter three duties of Your Fundraising Operations crew (pages 51–101):
Chapter four application aid (pages 103–114):
Chapter five tendencies, Fads, and Staying sooner than the Curve (pages 115–160):
Chapter 6 choice suggestion from the sector (pages 161–174):
Chapter 7 instruments for Fundraising Operations (pages 175–204):

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Additional resources for An Executive's Guide to Fundraising Operations: Principles, Tools, and Trends

Sample text

Once these are enhanced, the team can move through the rest of the file knowing your constituent records in the top 1 percent are accurately managed. Technology Fundraising operations should deliver day-to-day solutions and innovations through technology applications. The most common application is the donor database. Other technology, such as constituent relationship management (CRM) systems; online giving and registration tools; business intelligence applications; and hardware such as servers, PCs, and handheld devices like smartphones, are essential to supporting fundraising.

I was pleased to be involved, as technology applications for advancement were my responsibility. What I quickly realized was that the technical and tedious nature of the project was not as pleasing to Paul. He was a relationship guy, not a relational database guy. We worked together on the project for months, with Paul playing a crucial ‘‘ombudsman’’ role and me playing the technologist and subject matter expert, as well as the liaison to the functional team. This arrangement worked very well, but Paul would tell you that his involvement ebbed and flowed, depending on donor calls and staff management issues.

36 chapter 2 principles of fundraising operations Great reporting also requires a shared understanding across a variety of audiences. How we ask for, create, and interpret reports depends on many factors, including: fundraising experience; exposure to other fundraising shops; understanding of the database; understanding of coding structures for gifts and the like; learning styles; and a host of other issues. The huge variety of factors that affect understanding reports make the task difficult from all sides.

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An Executive's Guide to Fundraising Operations: Principles, Tools, and Trends by Christopher M. Cannon


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